Pembroke saves the Planet

I was listening to an article on the radio this week about how more and more people are realising how very bad throw away fashion is. Being ethical about our clothing involves spending less and recycling or up-cycling more. The report highlighted a rise in the ‘vintage consumer’ with younger people seeking to be more conscious of their clothes shopping decisions.

It is a way of life in Pembroke, as an afternoon clothes shopping in town can only mean a visit to Tenovus or Paul Satori as we are utterly devoid of any other clothes shops on Main Street. This is great for my own personal style and shopping choices and also for my ThreadShed sewing business.

This stunning vintage tweed jacket arrived with me last week as it needed taking in at the shoulders. This jacket was never store-bought and had been home made and hand sewn originally. The unusual shade of green and the beautiful flecks of amber meant that, despite two huge boxes of thread, matching the colour was a pleasant challenge. The fabulously arty holiday maker, who brought it to me for the simple alteration, now owns a beautifully fitted, top quality, vintage, tweed jacket. Her purchase has not only helped our environment and supported a local charity, but has also put money into our local economy instead of a huge chain stores.

Ethical shopping and fabulous clothes. Absolutely blinkin’ love it! What do you think?

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